SPECIAL AWARDS
15. Best Use of Photography or Design
Entries
should demonstrate how a photograph, a series of photographs, or design
work has successfully played a part and contributed to a public
relations campaign.
16. Best Newspaper or Magazine
An internal or external magazine or newspaper produced twice a year or more, aimed at an organisation’s target audience.
17. Best Publication
Multi-page
publications such as an Annual Report or Review, an A-Z of services, or
a one-off publication on a specific topic, service or organisation.
This category excludes newspapers and magazines.
18. Best Leaflet
A single page publication that has been well written and designed and has successfully met its objectives.
19. Best Website or Microsite
This
award is for a website or microsite produced by an organisation in the
public or private sector that successfully reflects its aims,
objectives and culture, and interacts and communicates with
stakeholders.
20. Best Event
Any event that meets its objectives and is delivered within budget and
on time. This could be a conference, product launch, special dinner,
awards ceremony, or any other event designed to meet a campaign
objective.